Experience & Background

My Experience

17 Years Consulting Experience With Businesses Large and Small. B2B & B2C Business Development For Complex, High-Tech Products & Services.

As a consultant for over 17 years, I’ve worked with businesses large and small, from startups to the enterprise. I’ve lead, managed, and worked with others on countless projects. I help companies, leaders and teams get clarity on goals, objectives and challenges, create and implement transformation agendas,  and see these through from thought to profit.

Heroik Media

Chief Growth Officer & Senior Strategy Manager

Leveraging the media model, lean practices to optimize business and build world-class brands

Present

Inc. Magazine

Columnist

Business columnist, writing articles about growth, productivity in the enterprise and SMB’s.

2017-2018

Bulman Wealth Group

Acting COO

Responsible for streamlining operations, marketing and sales initiatives in the B2C Financial Services space. Increased sales opportunities 3x YoY. 

2017-2018

Stone Cobra

Community cZar Sr. Social Analyst

Consult, manage and advise on social media presence and its role in Social CRM to companies like Yahoo! Cisco and others.

2010

McGill Technologies

IT Consultant

Deployed dynamic indistractable IT management systems & support for multi-platform and cloud environments for primarily  law, advocacy to maintain 99% up-time.

2002

Optimizing & Growing Businesses of All Kinds.

 

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My Skills

My skillset has focused around cross-disciplinary strategic development, campaigns, graphics, copy, content, tools, systems, relationship building, data analytics, process creation and optimization, goal tracking, and managing teams.  These are but some of the skills I rely on when launching marketing, business development from thought to profit. 

  • Growth STRATEGY
  • Marketing
  • Business Development
  • Business Consulting
  • Information Technology

Marketing

  • Brand Identity, Brand Narrative Development
  • Crafting and Implementing Integrated Marketing Strategies
  • Content, Event & Social Media Marketing
  • Digital Advertising Campaigns, PPC, SEM, SEO, SMO, Retargeting, Pixel, etc.
  • Developing websites from the ground up.

Business Development

  • Complex B2B Sales
  • Strategic partnerships & Referral Pipeline Development
  • Challenger Sale versed

Consulting

  • Situation Appraisals, A3, Lean, Cunningham, Taleb, & Weiss models for audit, assessment, and evaluation, conceptual agreement, conversational engagement strategy

Information Technology

    • Power-user on Mac, iOS, Android, Windows platforms and common software titles for office productivity
    • 10 years experience providing technical support and maximizing uptime in sensitive environments (law and advocacy), Familiar with Lean & Dark IT, BYOD

Achievements & Education

Warrior Week

Endorsed By The Navy Seal Foundation

WW54, ROTK54, K-Counsel 

Physical & Mental Leadership & Personal Development Program Endorsed by The Navy Seal Foundation.

2019

Wharton School of Business

Competitive Advantage | Business StrategyX

Designing self-reinforcing activity systems to create sustainable, competitive advantage

2018

ExecRanks

Communication Skills for the Boardroom, Executive Management Advisory Council X 1 and 2,

Mastering the management and administration of business from the ground up with for lean and digital market.

2016

Beale Air Force Base

Beale Military Liaison Committee

 

Honorary Command Chief | Honorary Commander

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2016-2018

H Academy

HMBA

wrote 7,000 articles, 2.5 million words, over 50 business projects, 1,400 pieces of marketing collateral, studied under 13 different mentors from 6 industries, lead over 43 team building events, bootstrapped 3 businesses, created 5 new methodologies for business operations, 20 public speaking engagements

2011-2013

Udemy

MBA – Seth Godin

Mastering the management and administration of business from the ground up with for lean and digital market.

2013

California State University Sacramento

Computer Engineering

Completed computer engineering courses.

2004

Nevada Union High School

Honors & Governer’s Scholar

High Honors in English and Honors in Biology

2003

Additional Certifications

Executive Certifications

ExecRank   

  • Developing Communication Skills for the Boardroom

  • M&A at the Board Level

  • Strategic Communication in the Boardroom

  • Understanding SEC Compliance at the Board Level

  January 2016 – December 2018

ExecRank Councils

  • The Boardroom Best Practices Advisory Council (Aug 4, 2016)

  • The Business Development Advisory Council (Aug 10, 2016)

  • The Executive Management Advisory Council #2 (Oct 13, 2016)

  • The Human Resources Advisory Council #2 (Aug 31, 2016)

  • The Marketing Advisory Council #2 (Sep 1, 2016)

  • The Product Development Advisory Council (Oct 6, 2016)

  • The Software & Internet Advisory Council #2 (Jul 27, 2016)

  • The Startup Advisory Council #2 (Aug 25, 2016)

  • The Technology Advisory Council (Aug 11, 2016)

July 2016 – December 2016

HubSpot

Sales Management Certification

UPDATED 2019

Frictionless Sales Certification

UPDATED 2019

Inbound Marketing Certification

UPDATED 2019

Inbound Sales Certifcation

UPDATED 2019

Growth Driven Design Certification

UPDATED 2019

Email Marketing Certification

UPDATED 2019

SEMrush

SEO Fundamentals Certification

UPDATED 2019

Technical SEO Certification

UPDATED 2019

SEO Toolkit Certification

UPDATED 2019

SEO Site Audit Certification

UPDATED 2019

SMM Social Media Marketing Fundamentals Certification

UPDATED 2019

PPC Fundamentals

UPDATED 2019

PPC Advertising Toolkit Certification

UPDATED 2019

Content Marketing Toolkit Certification

UPDATED 2019

Keyword Research Certification

UPDATED 2019

Backlink Management Certification

UPDATED 2019

Email Marketing Certification

UPDATED 2019

Brands

2016-2019

Well Crafted Wealth

The culmination of a 3 year effort to disrupt the Fin-Tech and Financial Services Industry, now a part of an Innovation Lab. This multi-pronged effort worked with both B2B and B2C collaborators. On the consumer side, leveraging multiple technologies and methods to drive consumer interest in strategic financial products, lower the cost of acquisition of customers for advisors in a heavily regulated industry. On the B2B side, increasing compliance with brokers and service providers, while re-activating existing contacts.

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2014

Wake Island Mud Run

Design an exceptional family-friendly experience that increases exposure to a cable wake-boarding park, and raises money for cancer research through partnership with the Susan G. Komen Foundation. We created one of the first, family-friendly 5k mud runs, invited over 3,000 military service men and women to participate and the event lead to a 4x increase of customers the following season.

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More Work

Get In Touch

    530 400 0539
nicholas@nicholasmcgill.com