ProjectNight FOR NURSES
Increasing Client Activation by Over 50X In Less Than a Year
When Low-Fi Increases Conversions
Breathe new life into old-school, rubber chicken, dinner seminars and financial presentations and deliver butts in seats. Maximizing RSVP’s and attendance requires the right level of design – in this case, way underplaying design on purpose – which is much harder than it sounds.
Using a combination of market research, demographic and psyhcographic analysis to create a strategic marketing plan, to create a more personalized event for a major market segment: nurses. . Believe it or not when it comes to designing landing pages, depending on the industry, if you look to polished, people turn away. It comes down to matching design, tactics and experience with the industry and audience.
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